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small business marketing services
 

 

 
    Marketing plans that help small businesses generate new sales and profits

Is marketing your business or practice
giving you a major headache?

Small business owners and service professionals - do you spend too much time chasing prospects, trying to sell your products and services rather than actually enjoying working with your clients?

If you are like many self-employed professionals you consider marketing hard work. You are passionate about your products or services. You know you are good at what you do. In your area of expertise your skills are impeccable. You are committed to giving your best effort to every client. However, constant chase after new prospects is taking too much of your time, money and energy. This leaves you frustrated and thinking that running your own business is not at all what you were hoping for.

You've heard of networking, advertising, selling yourself - but has someone actually showed you how to do that? How to do it the "right way". Let's face it - chances are that if you've been in business for a while you've tried many "marketing techniques"  - and they never measure up to your expectations.

See if these scenarios sound familiar:

In a spur of excitement you blocked off some time in your busy schedule to attend a networking event. After all isn't that the way to get new business? But once you got there you realized that the "professional schmoozer shtick" is not really you. You talked to a lot of people, handed out tons of your business cards but nobody seemed to be really getting what it is that you do. Exhausted you returned to your home or office with a big stack of business cards - but no one to really follow up with.

How about this one:

An advertising manager from the local newspaper called you up. Since you've been thinking about drumming up some new business by placing a few clever ads in his publication you decided to meet with him. Once you talk you realize it's even more expensive than you thought it would be. But hey, you need the new business, right? And the advertising guy says you are going to have to hire more help just to handle all the calls you will be getting just as soon as the ad comes out. So you bite the bullet, write the guy a fat check, spend a couple of weeks working on your clever ad and finally comes the big day - your company name and your clever ad in print in the biggest daily in the area. There is only one problem - your phone is still not ringing!

Sounds familiar? Now imagine that you could reverse that trend. That you could learn how to easily attract all the clients you want. Imagine ... no more cold calling - instead your phone ringing with prospects offering your their cash for your product or service. No more wasted money on failed advertising - you can get the response you want using proven, time tested results. No more networking disasters - getting interest from people who really need your help and turning them into fee-paying clients.

And that's where I can help you. With the right marketing approach you can create a dramatic shift in your business by generating more sales and profits.

My clients come from many industries and all different backgrounds. But they seem to have several things in common:

  • they are highly skilled professionals passionate about their work

  • they are serious about learning and implementing effective marketing

  • they are hard working and committed to growing their business

  • they are open to a partnership in which they will receive feedback and be held accountable

If this sounds like you your next step is to explore further how I work with my clients. Just click on the links below or at the top-left part of this page to learn about individual coaching & mentoring and group coaching sessions. Also, if you are a part of a business group that meets regularly and invites speakers, take a look at my public speaking topics.

 

 

 

 

 

 

 

 

© 2003 Coaching Advantage, Lee Shapiro